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Extend Existing
Features π οΈ
In our low-risk, low-clarity Product Sprint for Extending Existing Features, we focus on progressive enhancements and data-driven refinements in a single sprint. By harnessing cross-functional insights, we expand feature capabilities, improving their market relevance and effectiveness.
Our approach merges industry best practices with user feedback, ensuring each feature extension is intuitive and impactful. We facilitate a collaborative process, drawing on diverse expertise to create compelling enhancements.
This framework is ideal when:
Framework key methods:
Framework deliverables:
Our Design Development ensures that each feature extension is a tactical step forward, aligning perfectly with ongoing user needs, market trends and commercial strategy. Our process guarantees that your features remain cutting-edge and user-focused.
For more information about our Extending Existing Features framework please complete the form below
![](https://cdn.sanity.io/images/2yundn6y/production/5a4ba863233cbe90ffc7e8584683a01d0befd440-2880x2016.jpg?auto=format&fit=crop&dpr=1&q=80&w=2880&h=2016&width=2880&height=2016)
![A customer is seen using the kiosk in the Oxford St store in London](https://cdn.sanity.io/images/2yundn6y/production/000f39c9535693ec2d8398a2e74080aca3398b33-3840x2706.png?auto=format&fit=crop&dpr=1&q=80&w=3840&h=2706&width=3840&height=2706)
Successful examples of Extending Existing Features
- 12 core features tackled
- 186 pains points identified
- 52 user interviews conducted
- 12 core features tackled
- 186 pains points identified
- 52 user interviews conducted
- 12 core features tackled
- 186 pains points identified
- 52 user interviews conducted
- 12 core features tackled
- 186 pains points identified
- 52 user interviews conducted
![Picture of several buildings being built that illustrates the area of work of Glue's client Eque2, construction management software provider](https://cdn.sanity.io/images/2yundn6y/production/de4dc6d97b96faabee90d732aa21f44540afbae2-3840x2691.png?auto=format&fit=crop&dpr=1&q=80&w=3840&h=2691&width=3840&height=2691)
Eque2
Elevating two core business management platform experiences
- 2.3% in-store conversion rate increase
- 31 screens designed and delivered
- Delivered in 2 sprints
- 2.3% in-store conversion rate increase
- 31 screens designed and delivered
- Delivered in 2 sprints
- 2.3% in-store conversion rate increase
- 31 screens designed and delivered
- Delivered in 2 sprints
- 2.3% in-store conversion rate increase
- 31 screens designed and delivered
- Delivered in 2 sprints
![The Uniqlo kiosk is in situ within the Oxford St store in London](https://cdn.sanity.io/images/2yundn6y/production/9153e34ed210eff2ea84e73725dc218d6f4941a2-3840x2706.png?auto=format&fit=crop&dpr=1&q=80&w=3840&h=2706&width=3840&height=2706)
Uniqlo
Making kiosks the go-to tool for shoppers
- 4% channel revenue share for 9 consecutive months
- YoY growth performance
- 36% LFL, 37% LFL and 30% LFL growth
- 4% channel revenue share for 9 consecutive months
- YoY growth performance
- 36% LFL, 37% LFL and 30% LFL growth
- 4% channel revenue share for 9 consecutive months
- YoY growth performance
- 36% LFL, 37% LFL and 30% LFL growth
- 4% channel revenue share for 9 consecutive months
- YoY growth performance
- 36% LFL, 37% LFL and 30% LFL growth
![Wolseley UK customer using the desktop website](https://cdn.sanity.io/images/2yundn6y/production/cb9d0bb7fbf00459c04437896be66012bb422843-3840x2688.png?auto=format&fit=crop&dpr=1&q=80&w=3840&h=2688&width=3840&height=2688)
Wolseley UK
Progressive thinking for a digital future
- MoM conversion rate of 6.9%
- LFL quarterly revenue of Β£265K
- MoM conversion rate of 6.9%
- LFL quarterly revenue of Β£265K
- MoM conversion rate of 6.9%
- LFL quarterly revenue of Β£265K
- MoM conversion rate of 6.9%
- LFL quarterly revenue of Β£265K
![A user browsing through the Hafele quoting summary window page on a black laptop sitting on a wooden desk](https://cdn.sanity.io/images/2yundn6y/production/e5ddb582d6afa2fe0c92d48597b9cb73cc4419a3-3840x2687.png?auto=format&fit=crop&dpr=1&q=80&w=3840&h=2687&width=3840&height=2687)
Hafele UK
Future-proofing business strategy through UX, data, and optimisation
- 17 core screens designed across core journey
- Delivered across four sprints
- 17 core screens designed across core journey
- Delivered across four sprints
- 17 core screens designed across core journey
- Delivered across four sprints
- 17 core screens designed across core journey
- Delivered across four sprints
![](https://cdn.sanity.io/images/2yundn6y/production/17169b9d5e37030cc8155ecbbfd2de23e3170187-2880x2016.jpg?auto=format&fit=crop&dpr=1&q=80&w=2880&h=2016&width=2880&height=2016)
Croma
In-store digital kiosk experiences
- Systematic brochureware website redesign
- Three core conversion points designed
- Delivered across three sprints
- Systematic brochureware website redesign
- Three core conversion points designed
- Delivered across three sprints
- Systematic brochureware website redesign
- Three core conversion points designed
- Delivered across three sprints
- Systematic brochureware website redesign
- Three core conversion points designed
- Delivered across three sprints
![](https://cdn.sanity.io/images/2yundn6y/production/ef4061399b1a82066a1efdce61510572774b0772-1920x1353.jpg?auto=format&fit=crop&dpr=1&q=80&w=1920&h=1353&width=1920&height=1353)
Joblogic
Designing for improved conversion
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