Digital solutions for commercial success

We help category-challenging product and commercial teams define, design, and validate digital solutions, experiences, and ventures. Using our frameworks we deliver repeatable, learnable, and ownable outcomes.

  • Visualisation of multiple design and product collaboration content between clients and the Design Studio Glue
    Visualisation of multiple design and product collaboration content between clients and the Design Studio Glue

Strategically designed digital products,
experiences, and ventures for global
category-challenging brands

Glue enhances digital experiences and commercial propositons by interrogating customer and user experiences, and CRO models. Our speciality is helping organisations break through legacy practices and inherited thinking to enable them to innovate with high precision and predictability. It all comes down to quantifiable data, intelligent design, and rapid agile delivery frameworks.

Our frameworks help product and commercial teams design
and validate digital products, experiences, and ventures

  • Fully qualified backlog realised
  • 153 trends identified
  • Conducted across a 10-day sprint
  • Fully qualified backlog realised
  • 153 trends identified
  • Conducted across a 10-day sprint
  • Fully qualified backlog realised
  • 153 trends identified
  • Conducted across a 10-day sprint
  • Fully qualified backlog realised
  • 153 trends identified
  • Conducted across a 10-day sprint
Multiple visuals montage of the Glue team collaborating on the Product Vision Design framework and the design and workshops outcomes of it

Commercial
Validation

Discover, validate, and create a strategy to resolve a problem space or capitalise on an opportunity.

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  • Achieving user growth of 1.1m in 6-months
  • 62% increase in efficiency
  • ยฃ3.5m income benefit
  • Achieving user growth of 1.1m in 6-months
  • 62% increase in efficiency
  • ยฃ3.5m income benefit
  • Achieving user growth of 1.1m in 6-months
  • 62% increase in efficiency
  • ยฃ3.5m income benefit
  • Achieving user growth of 1.1m in 6-months
  • 62% increase in efficiency
  • ยฃ3.5m income benefit
Visualisation of multiple work design deliverables done by the Design Studio Glue while working on the Product Design framework with multiple clients

Product
Design

Create a strategy for success through qualified research, validation, and solutionised design.

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  • LFL quarterly revenue of ยฃ265K
  • 128 events IDs created for tracking
  • Measurement period of 6 sprints
  • LFL quarterly revenue of ยฃ265K
  • 128 events IDs created for tracking
  • Measurement period of 6 sprints
  • LFL quarterly revenue of ยฃ265K
  • 128 events IDs created for tracking
  • Measurement period of 6 sprints
  • LFL quarterly revenue of ยฃ265K
  • 128 events IDs created for tracking
  • Measurement period of 6 sprints
Visualisation of multiple deliverables built by the Design Studio Glue for the Product optimisation framework

CRO &
Experimentation

Analyse, identify, rationalise, and incrementally improve experiences that drive sustainable value.

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We work with category-challenging product
and commercial teams from across the world

  • 1.2% conversion increase
  • ยฃ3.5m income benefit
  • 50k multi car customers
  • 51k midterm adjustments via the app
  • 1.2% conversion increase
  • ยฃ3.5m income benefit
  • 50k multi car customers
  • 51k midterm adjustments via the app
  • 1.2% conversion increase
  • ยฃ3.5m income benefit
  • 50k multi car customers
  • 51k midterm adjustments via the app
  • 1.2% conversion increase
  • ยฃ3.5m income benefit
  • 50k multi car customers
  • 51k midterm adjustments via the app
An image of two hands holding a phone in front of the desk. The phone shows the homepage of the Hastings direct app.

Hastings Direct

Digital transformation for the UKโ€™s biggest digital insurer

  • Growing worldwide market share by 27.3%
  • Achieving user growth of 1.1m in 6-months
  • 37 critical UX recommendations identified
  • Growing worldwide market share by 27.3%
  • Achieving user growth of 1.1m in 6-months
  • 37 critical UX recommendations identified
  • Growing worldwide market share by 27.3%
  • Achieving user growth of 1.1m in 6-months
  • 37 critical UX recommendations identified
  • Growing worldwide market share by 27.3%
  • Achieving user growth of 1.1m in 6-months
  • 37 critical UX recommendations identified
Customer journey map created by interviewing Viator app users

Viator

Research and validation for a leading travel app

  • 41 experiment candidates identified
  • 128 events IDs created for tracking
  • Delivered in 2-weeks
  • 41 experiment candidates identified
  • 128 events IDs created for tracking
  • Delivered in 2-weeks
  • 41 experiment candidates identified
  • 128 events IDs created for tracking
  • Delivered in 2-weeks
  • 41 experiment candidates identified
  • 128 events IDs created for tracking
  • Delivered in 2-weeks
Collection of experience review presentation boards

Blinds2Go

Experiment backlog identification

  • 2.3% in-store conversion rate increase
  • 31 screens designed and delivered
  • Delivered in 2 sprints
  • 2.3% in-store conversion rate increase
  • 31 screens designed and delivered
  • Delivered in 2 sprints
  • 2.3% in-store conversion rate increase
  • 31 screens designed and delivered
  • Delivered in 2 sprints
  • 2.3% in-store conversion rate increase
  • 31 screens designed and delivered
  • Delivered in 2 sprints
The Uniqlo kiosk is in situ within the Oxford St store in London

Uniqlo

Making kiosks the go-to tool for shoppers

Holding exclusive workshops to help global teams
through product development and commercial validation

Someone looking at a mobile phone, the displays shows the Glue Jobs to be done workshop illustration

Understanding Jobs To Be Done

Date and time
Tue, 3 Oct 2023 09:30 - 16:00 BST
Location
15-20 St Paul's Square, Birmingham B3 1QU
Learn more
Visual representation of the Glue Workshop called Atomic Research Framework. Growth statistics and financial related figures are written on a blue coloured background

Atomic Research Framework

Date and time
Tue, 10 Oct 2023 09:30 - 16:00 BST
Location
15-20 St Paul's Square, Birmingham B3 1QU
Learn more
Visual representation of the Glue Workshop called How to build the perfect workshop. Several blacks icons and collaboration cursors from different key players in projects are shown on a green coloured background

How to Build the Perfect Workshop

Date and time
Tue, 24 Oct 2023 9:30 - 16:00 BST
Location
15-20 St Paul's Square, Birmingham B3 1QU
Learn more
Illustration of multiple design and product collaboration content between clients and the Design Studio Glue while working on the Product Vision framework
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