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Launch New
Features π
Our Product Sprint framework for launching new features champions a high-risk, high-clarity approach over two sprints. Balancing research, ideation, and validation with agile development, we turn visionary concepts into market-ready features.
Our focus on user-centric design ensures each feature exceeds user expectations, sprint goals, and business objectives, through rapid ideation and efficient delivery.
This framework is ideal when:
Framework key methods:
Framework deliverables:
Our new feature sprint ensures that new features are not only innovative but pragmatically designed and aligned with your strategic goals, providing a competitive edge in rapidly evolving markets.
For more information about our Launch New Features framework please complete the form below
![](https://cdn.sanity.io/images/2yundn6y/production/17d1151f12880ef9625ea3e03fefd6cb813b1f28-1920x1344.jpg?auto=format&fit=crop&dpr=1&q=80&w=1920&h=1344&width=1920&height=1344)
![](https://cdn.sanity.io/images/2yundn6y/production/725bf0e4b33b4b72e80807070e6db0485de97b48-2880x2016.jpg?auto=format&fit=crop&dpr=1&q=80&w=2880&h=2016&width=2880&height=2016)
Successful examples of Launching New Products
- Increased conversion rates by 1.62%
- Achieved a 215% in-store adoption uplift
- Delivered in 2 sprints
- Increased conversion rates by 1.62%
- Achieved a 215% in-store adoption uplift
- Delivered in 2 sprints
- Increased conversion rates by 1.62%
- Achieved a 215% in-store adoption uplift
- Delivered in 2 sprints
- Increased conversion rates by 1.62%
- Achieved a 215% in-store adoption uplift
- Delivered in 2 sprints
![The monthly plan types screen design for Three's digital ticketing system](https://cdn.sanity.io/images/2yundn6y/production/6e89c8172a355d24f10dceddd89d6f025901ba7e-3840x2706.png?auto=format&fit=crop&dpr=1&q=80&w=3840&h=2706&width=3840&height=2706)
Three
Selling more phone tariffs through digital
- 2.5 year relationship
- 3 core journeys
- 1000+ participants & customers contributing to testing
- 2.5 year relationship
- 3 core journeys
- 1000+ participants & customers contributing to testing
- 2.5 year relationship
- 3 core journeys
- 1000+ participants & customers contributing to testing
- 2.5 year relationship
- 3 core journeys
- 1000+ participants & customers contributing to testing
![An image of two hands holding a phone in front of the desk. The phone shows the homepage of the Hastings direct app.](https://cdn.sanity.io/images/2yundn6y/production/3c0d4278d0343e32e692166ead11cfa6dc2b1244-1920x1353.jpg?auto=format&fit=crop&dpr=1&q=80&w=1920&h=1353&width=1920&height=1353)
Hastings Direct
Digital transformation for the UKβs biggest digital insurer
- 17 core screens designed across core journey
- Delivered across four sprints
- 17 core screens designed across core journey
- Delivered across four sprints
- 17 core screens designed across core journey
- Delivered across four sprints
- 17 core screens designed across core journey
- Delivered across four sprints
![](https://cdn.sanity.io/images/2yundn6y/production/17169b9d5e37030cc8155ecbbfd2de23e3170187-2880x2016.jpg?auto=format&fit=crop&dpr=1&q=80&w=2880&h=2016&width=2880&height=2016)
Croma
In-store digital kiosk experiences
- 4% channel revenue share for 9 consecutive months
- Delivered in a single two-week sprint
- 4% channel revenue share for 9 consecutive months
- Delivered in a single two-week sprint
- 4% channel revenue share for 9 consecutive months
- Delivered in a single two-week sprint
- 4% channel revenue share for 9 consecutive months
- Delivered in a single two-week sprint
![](https://cdn.sanity.io/images/2yundn6y/production/783d168158f1f4147c53d984f2e4f72717b05eab-2880x2016.jpg?auto=format&fit=crop&dpr=1&q=80&w=2880&h=2016&width=2880&height=2016)
Wolseley UK
Progressive web app basket builder
- 12 core features tackled
- 186 pains points identified
- 52 user interviews conducted
- 12 core features tackled
- 186 pains points identified
- 52 user interviews conducted
- 12 core features tackled
- 186 pains points identified
- 52 user interviews conducted
- 12 core features tackled
- 186 pains points identified
- 52 user interviews conducted
![Picture of several buildings being built that illustrates the area of work of Glue's client Eque2, construction management software provider](https://cdn.sanity.io/images/2yundn6y/production/de4dc6d97b96faabee90d732aa21f44540afbae2-3840x2691.png?auto=format&fit=crop&dpr=1&q=80&w=3840&h=2691&width=3840&height=2691)
Eque2
Elevating two core business management platform experiences
- 24 core screens designed across core journey
- Delivered across two sprints
- 24 core screens designed across core journey
- Delivered across two sprints
- 24 core screens designed across core journey
- Delivered across two sprints
- 24 core screens designed across core journey
- Delivered across two sprints
![](https://cdn.sanity.io/images/2yundn6y/production/18e8eaebdaa489cef27304ba8e14d5783d54ca48-1920x1344.jpg?auto=format&fit=crop&dpr=1&q=80&w=1920&h=1344&width=1920&height=1344)
NEC
In-destination food and drink finder
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