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Picture showing Glue strategists and designers collaborating with clients during a proposition validation in-person workshop

This picture shows the Head of Design of Glue collaborating with the Client Service Manager around a whiteboard full of post-its during an in-person Proposition validation workshop with clients

Glue - Proposition validation in-person workshop work

Visualisation of the Glue Product Vision Proposition Validation framework workflow followed by the Glue design, strategy and research team to deliver high-end client projects

Visualisation of the Product vision Proposition Validation work package delivered to clients by the Glue Design studio, built and refine after a decade's worth of experience. The step-by-step workflow followed by Glue is shown, detailing what team provides what content and deliverables when.

Glue - Product vision proposition validation - Workflow

An image showing a mixture of research findings including call listening, prioritisation and Day one recommendations

The image shows HMW questions mapped onto a a product lifestyle cycle. How might we questions aid ideation on how to solve a problem. There is also a picture showing how the findings could be prioritised

Hastings- Research mix slide - Glue

Once a proposition has been identified, it needs validation. Our Proposition Validation sprint verifies the desirability, viability, and value of an existing or new product, service, or business model. Utilising a multitude of quantitative and qualitative research models, our frameworks are carefully refined to analyse all key metrics essential to validating a new proposition or improving an existing one.

Proposition Validation 🎯

Proposition
Validation 🎯