Identification
Sprint ๐Ÿ”ญ

Our Identification Sprint disrupts conditional thinking, assesses past traditional backlogs, discovers innovative breakthroughs and big-growth levers to accelerate commercial gains. Purposefully disruptive, considers behind the obvious with one objective โ€“ value identification.

  • Picture of the Glue design and strategy team running an in-person Identification sprint workshop with a client
  • Visualisation of the Glue Product Vision Identification sprint framework workflow followed by the Glue design, strategy and research team to deliver high-end client projects
  • Visualisation of the user research opportunities boards made by the Glue research team being shared and worked on collaboratively with the travel insurance company Wapp

Benefits of our Identification Sprint

Identifies opportunities for innovative breakthroughs
Challenges traditional backlogs with value-added objectives
Accelerates commercial growth with qualified strategies
In-depth risk analysis and mitigation plans
Prioritised and qualified investments and ROI
Framework for collective contribution and multi-team inclusion
Provides clarity, drivers, goals, and an innovation roadmap
Reduces learn, churn, and pivot tactics
Data-based decision making and business intelligence

The cost of not doing our Identification Sprint

Inefficient cost analysis, investment, and return profiling
Unexploited or missed competitive advantages and propositions
Restricted or unqualified opportunity profiling and resource allocation
Lack of strategic alignment, scoring and qualified backlogs
Reduced productivity, efficiency, value, and return
Expensive learn, churn, and pivot tactics, increasing friction
Inefficient expectation management, mission, vision, and goal setting
Uncapitalised big-growth levers and commercial gains
Unchallenged assumptions, limited to internal practices and knowledge

Identification Sprint key methods

Discovery through horizon scanning, probing techniques, and card sorting
Quantitative and qualitative research and data intelligence building
NorthStar metrics, SWOT analysis, and dependency mapping
Opportunity assessment and validation through qualifying criteria
Innovation roadmaps, backlog qualifying, and sprint planning

Frequently asked questions
about our Identification Sprint

Clients who loved our
Identification Sprint

  • Fully qualified backlog realised
  • 153 trends identified
  • Conducted across a 10-day sprint
  • Fully qualified backlog realised
  • 153 trends identified
  • Conducted across a 10-day sprint
  • Fully qualified backlog realised
  • 153 trends identified
  • Conducted across a 10-day sprint
  • Fully qualified backlog realised
  • 153 trends identified
  • Conducted across a 10-day sprint
Picture of travellers outdoor using the Wapp travel mobile app insurance service designed by Glue

Wapp

Setting out future innovation for growth

In the foreground a man is on his laptop. The screen behind him shows 5 participants on a product call.
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